conventions which are found in posters

- tagline, short and punchy, indicates genre, storyline

-  title

- website usually at the bottom of the poster

- rating (certificate, explaining why the film needs that rating)

- production company logo

- social media links (facebook ect)

- rating stars 

- credits/billing block

-  sound logos small at the bottom of the image

- colour scheme

-  an indication of genre (iconography image, colour, setting ect…)

- usually one dominant image on poster

- reviews (occasionally reviewed before its out everywhere) 

-  making reference to previous films (director of…)
- name of director 

- names of stars -

- Reference to merchandise 

-reference to source material